How To Write Your Psychedelic Preparation And Integration Page

If you offer psychedelic preparation and integration, your specialization page has a particular challenge: your clients may come from very different places.

Some are doing KAP with a prescriber elsewhere. Some are participating in legal psilocybin programs in Oregon, Colorado, or New Mexico. Some are headed to a retreat or ceremony abroad. Some are coming to integrate experiences they have already had. So if it’s been feeling confusing to write the page, that may be why. Writing one page that speaks clearly to all of them is harder than it looks.

The good news is, there’s a pattern that works. A strong preparation and integration page covers who you support, the client contexts you serve, what preparation and integration look like in your practice, your training, the logistics, and how to get started, all written for the visitor who might be considering reaching out.

This post walks through each piece. For the broader strategy on marketing psychedelic services across your whole site, see the post on adding psychedelic services to your therapist website.

An Outline That Works For Most Preparation And Integration Pages

Here is the outline that works for most prep and integration pages, top to bottom:

• A short opener naming who you support and what kinds of psychedelic experiences your clients are considering
• A “Who I work with” section naming the specific client contexts you serve
• A “What preparation looks like” section
• A “What integration looks like” section
• A logistics section (session format, pacing, timing)
• Your training and credentials
• A short scope statement clarifying what you do and don’t provide
• Pricing or a link to your fees page
• A clear next step or call to action

Below, we’ll walk through what to write in each one.

Lead With What Challenges You Support, Not With What Psychedelics Are

Open your page by describing the person you support, not by explaining what psychedelics are.

Your visitor is on your page because they’re either preparing for or processing a psychedelic experience and aren’t seeking education on what psychedelics are. Instead, as seekers of support with the process, they’ll need to see their experiences reflected in what you write.

A strong opener names the kinds of challenges your clients are facing (depression, trauma, anxiety, stuck patterns, spiritual searching) and the outcomes they’re hoping for (relief, change, perspective, more access to themselves, better sense-making of what came up in an experience). Match the language to the actual people you support, not to “psychedelic clients” in general.

Avoid leading with paragraphs about how psilocybin works on the brain, the history of psychedelic medicine, or research findings. That content can come later, in small doses, if it fits at all. The opener is for your visitor, not for the medicine.

Be Specific About The Client Contexts You Serve

Name the specific contexts where you support clients. This is the most important and most often missed section of a prep and integration page.

Because clients come to this work from very different places, your page needs to tell each kind of visitor whether you can support them. Vagueness here loses clients on both sides: the ones who think you can’t help them when you can and the ones who think you can help them when you can’t.

Some contexts you might explicitly name:

• Clients doing KAP with a separate prescriber or partner clinic
• Clients participating in the Oregon, Colorado, or New Mexico psilocybin therapy programs
• Clients headed to a retreat or ceremony abroad
• Clients integrating an experience they have already had

You don’t have to support every context. You just have to be clear about which ones you do. If you only support clients with legally-prescribed ketamine and the Oregon psilocybin program, say so. If you support a wider range, say that too.

Walk Visitors Through What Preparation Looks Like

Use a “What preparation looks like” section to walk visitors through the work you do before a psychedelic experience.

Start with reflecting the outcomes that your potential clients desire from preparation sessions. Then, be specific about the practical shape of the work:

• How many preparation sessions are typical
• When prep happens relative to the experience (commonly two to six weeks before)
• What gets discussed (intentions, safety, set and setting, fears, expectations, harm reduction information when relevant)
• Whether sessions are in-person, virtual, or either

Vague phrasing like “we prepare you for your experience” isn’t descriptive enough. Concrete phrasing like “Preparation is usually two to four 50-minute sessions over a month, focused on intentions, safety, what to expect, and how to make the most of your experience” gives them a real picture of the work, especially when paired with painting the picture of the transformation preparation will support.

Walk Visitors Through What Integration Looks Like

Use a “What integration looks like” section to walk visitors through the support you can provide after a psychedelic experience.

Similar to the preparation walk through, you’ll want to reflect the positive outcomes clients can gain from integration support. Cover the same kinds of specifics:

• How many integration sessions are typical (often four to eight, sometimes more, depending on the depth of the experience)
• When integration begins relative to the experience (commonly within one week)
• What gets discussed (making sense of what came up, applying insights, working with difficult material, building a sustainable practice)
• Whether integration is in-person, virtual, or either
• If you offer group integration in addition to one-on-one

If you offer specific approaches in integration (somatic work, parts work, IFS, attachment-informed integration, anything else specific you bring), name them. Visitors searching for a particular approach will recognize you as a right fit more easily.

Spell Out The Logistics: Format, Pacing, And Timing

Add a clear logistics section covering format, pacing, and timing. This is the section that most prep and integration pages skip or under-cover, and it’s also where visitors are most actively gathering information.

Cover questions like:

• Are sessions in-person, virtual, or either?
• If virtual, which states are you licensed to practice in?
• How long is a typical session?
• What does the full timeline from inquiry to ongoing work typically look like?
• Do you require an intake or consultation first?
• Do you work with clients on an ongoing basis, or only around specific experiences?

Instead of covering every possible scenario, just cover what a first-time inquirer wants to know before they reach out.

Show Your Psychedelic-Informed Training Prominently

Add a short, visible credentials section naming your psychedelic-informed training. Visitors to a prep and integration page are looking for cues that the therapist on the other side of the inquiry is properly trained and thoughtful about this work.

Name your training program clearly. Common ones include Fluence (which has a specific certificate in psychedelic preparation and integration), Polaris Insight Center, Integrative Psychiatry Institute (IPI), MAPS, and others. Add your clinical license, any other relevant certifications, and a sentence about your approach.

A short paragraph plus a clean bulleted list of credentials does the job.

Add A Clear Scope Statement To Your Page

Near the bottom of your preparation and integration page, add a short statement that names what you do and what you don’t provide. This is the most overlooked section on prep and integration pages, and the most protective. Because clients come to this work from many different contexts (legal programs, KAP elsewhere, retreats abroad, or their own personal exploration), a clear scope statement protects you and helps visitors understand the boundaries of your role.

A scope statement on a prep and integration page usually covers three things. That you support clients before and after psychedelic experiences they choose to have, that you do not provide, recommend, source, or assist in obtaining any substances, and that clients remain responsible for their own choices and any legal contexts they engage with.

Example wording you can adapt:

“I provide psychotherapy support for clients preparing for or integrating psychedelic experiences. I do not provide, prescribe, recommend, or assist in sourcing any substances. Clients are responsible for their own choices and any legal contexts they engage with.”

You can shorten, lengthen, or rephrase to match your voice. Place the statement after your training section and before your call to action, set as a small paragraph or italicized note so it reads clearly without overwhelming the page.

Before publishing, have an attorney familiar with mental health practice law in your state review your exact wording. The Psychedelic Bar Association has a referral network if you do not already have someone.

Option to Put Pricing Either On Your Fees Page Or The Specialization Page

If you offer preparation and integration at your standard therapy rate, pricing usually belongs on your fees page rather than your specialization page. Most visitors expect therapy sessions to fall in a known range and they’ll check your fees page if they want specifics.

The exception is if your prep and integration offering is structured differently from your regular sessions. For example:

• If you offer a packaged prep + integration program at a flat fee
• If your prep and integration rate differs from your standard therapy rate
• If you offer group integration at a different price point

In those cases, add the relevant pricing on the page directly.

If pricing isn’t on the specialization page, do make sure the link to your fees page is easy to find.

Stay Grounded In The Support You Provide, Not What The Medicine Will Do

Be careful with outcome claims about the medicines themselves and stay grounded in what you actually provide: preparation, support, integration, the relationship. Outcome claims about substances carry ethical and legal weight in this space, especially when many of the substances are still federally controlled.

Use grounded language like “many clients find integration helpful in making sense of what came up” or “preparation gives clients a frame for approaching the experience thoughtfully,” not “psilocybin heals trauma” or “MDMA resolves PTSD.”

This is particularly important when your clients are accessing substances in legally varied ways. Your page language should describe what you do, not what the substances do, and not endorse any specific path of access. For more on the top language traps to avoid, see the post on common mistakes.

Frequently Asked Questions

What should I include on a psychedelic preparation and integration page?

A strong prep and integration page covers who you support, the specific client contexts you serve (clients doing KAP elsewhere, clients in state psilocybin programs, etc.), what preparation and integration look like in your practice, the logistics (format, pacing, timing), your psychedelic-informed training, and a clear next step. Pricing usually belongs on your fees page unless your offering is structured differently from your standard sessions.

Can I offer psychedelic preparation and integration in any state?

Preparation and integration work is currently legal in all jurisdictions when practiced within professional scope, since you’re not administering substances. The actual range of clients you can serve will depend on the licenses you hold and the states you’re authorized to practice in.

Should I name the substances I support clients around?

Some specificity is helpful (most pages name ketamine, psilocybin, MDMA, ayahuasca, or other substances where the therapist has training or experience). Be careful not to imply endorsement of access to any substance that is illegal in your jurisdiction. Describe what you do, not what the substance does.

Do I need a different page for preparation and a different page for integration?

Usually no. Preparation and integration are closely related, often the same clients move through both with you, and combining them into a single specialization page reads more clearly than splitting them. Some therapists do split them if they only offer one or if one is much more developed in their practice. Trust your sense of what fits.

How long should a preparation and integration page be?

Most strong prep and integration pages land between 1000 and 1800 words. Long enough to cover who you support, the client contexts, the work, the logistics, and the training. Short enough that a first-time visitor can read it in one sitting.

Get Help Building Your Preparation And Integration Page

If you are writing or rewriting your psychedelic preparation and integration page, we help therapists with this at Empathysites. We design websites for therapists in private practice, including those offering psychedelic preparation and integration support. We bring structure and warmth to the page so the right clients can recognize themselves on it, reach out, and get started with you.

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This post is for educational purposes only and does not constitute legal, professional, or licensing advice. Therapists should consult an attorney familiar with mental health practice law in their state, as well as their licensing board, for guidance on advertising, scope of practice, and offering psychedelic-informed services.